About us
Probably your next
favorite sustainable item
Explore all our products. There is probably your next favorite eco-friendly item among them.
Once upon a time...
Discover the history of sustainable living in this well-documented guide with many illustrations and testimonials.
Learn about the challenges faced by innovators in creating sustainable living solutions.
The most beautiful things in the world cannot be seen or touched, they are felt with the heart.
— Rachel Carson
Meet our team
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of innovative eco-friendly products, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the sustainability sector, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house designers and looks after the community of thousands of sustainability advocates.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand the market trends and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level.